IMPORTANT: What you need to know!
Do you advertise and do your products contain nicotine?

***Only required for products that contain nicotine***


In response to the recent regulations from the FDA regarding updating current labeling/advertising with warning labels which reflect that the product contains nicotine, we at SVBS/FMM Media have put together brief examples of what updated advertising and labels would look like for those who need clarification.

The deadline for adherence to the regulations was August 10, 2018.


Brief Breakdown of Advertising Requirements:

-The warning must appear on the upper portion of the advertisement.

-The warning must occupy at least 20 percent of the area of the advertisement.

-Be printed in at least 12-point font.

-Be printed in conspicuous a legible Helvetica or Arial Bold type.

-Be capitalized and punctuated as described in the regulations.

-Be centered in the warning area.

-Be surround by a rectangular border that is the same color as the text.


Please refer to the full regulation documentation by following the links below for the full breakdown of advertising requirements as well as further explanations of the regulations.


Useful links related to the regulations:

Outdoor Advertising Association of America

Advertising and Promotion Information from the FDA

Compliance Requirements and Breakdown from the FDA


Please direct any questions or concerns about labeling requirements directly to the FDA as they will be your most valuable resource in ensuring compliance.